Monitor the health of your entire brand with this SEO Tool
When you're running a business, there just aren't enough hours in the day to get everything done. Being able to effectively prioritize tasks in order to keep your operation running smoothly is absolutely vital, whether the work relates to provision of your goods and services or your marketing activity. This is why a growing number of businesses are opting to use a marketing dashboard which provides straight-forward, real time data relating to online customer activity. The dashboard makes it easy to see where things are going well and when additional work is required.
Measure Advertising Success
Prior to launching a marketing campaign, a dashboard gives you figures on page views, new visits and unique visits, as well as showing you the frequency with which your chosen keywords are selected (SEO activity). These can be used as an activity benchmark. Once you've launched your campaign, using the dashboard allows you to understand what effect your efforts have had on improving customer interest and sales. The speed and accuracy of the information you receive is crucial to informing the rapid response required to prevent a marketing blip tail-spinning into a full-scale disaster..
Social Media Monitoring
Appropriate use of social media is widely recognized as critical to long term marketing success. The dashboard lets you monitor how frequently your name crops up, as well as providing information on updates, comments and views. As the dashboard is updated in real time, it's possible to tailor your next posts in line with current activity. Timely, relevant social media updates can make a real difference to your bottom line – positive engagement with your customers is always valuable.
Complete Brand Management in One Place
Rather than needing to log in to a variety of networks and sites in order to get the statistics you need to plan your immediate marketing “to do” list, the dashboard brings all the information together in one place. This saves time and effort, allowing you to quickly assess your current situation and inform decision making.
Instead of a mass of confusing facts and figures, the dashboard displays data clearly and simply. If required, some information can be displayed graphically, making it even easier to see current and past activity trends. It's possible to customize the information you receive and the format you receive it in, so you only get what you need, when you need it.
Streamline Your Reporting and Data Gathering
If you want simple, clear, valuable intelligence regarding your online activities, then our dashboard is ideal for your needs. To find out more about how we can help your business achieve sustainable marketing success, schedule a 1:1 with one consultation with our experienced digital strategists today!